OUR STORY
WANNA GO BEYOND?
Beyond the Logo is a minority-owned, woman-owned Washington, DC-based brand management agency serving nonprofit and social impact organizations through digital marketing, professional development, event management, and community engagement.
Our unique lens helps us to develop and execute culturally competent strategies that help brands build trust in under-resourced communities.
Challenges We Know You Are Facing
Outcomes We Know You Are Striving For
Need for Marketing with Tangible Results
Proving ROI and making data-backed marketing decisions are crucial, but finding the time or expertise to analyze and act on that data can be overwhelming.
Building a Brand that Resonates with Social Impact
Aligning your business goals with your social impact initiatives requires intentionality and authenticity, and can be difficult to execute consistently across channels.
Maintaining Engagement with a Growing Audience
Developing loyalty and meaningful engagement with your stakeholders as you scale requires a focused strategy that keeps them invested long-term.
Limited Resources
Balancing funding restrictions with high-impact goals is challenging, especially when it feels like there’s never enough time, people, or resources to achieve your vision.
Complex Stakeholder Relationships
Engaging and satisfying board members, community leaders, and funders while keeping the mission front and center often requires a delicate balance.
Standing Out In A Crowded Sector
Many nonprofits vie for attention, support, and donations. Creating a distinct voice and a recognizable brand without stretching resources thin can feel like an uphill battle.
The People Who Can Help With That
Our team is diverse in background allowing us to pull trust-building strategies from industries such as retail, manufacturing, disaster management, banking, and healthcare.
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Connecting all the dots
Gabriella Cray
CHIEF BRAND STRATEGIST
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Making things happen
Diana Dalmecio
ASSISTANT TO THE CHIEF
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Keeping it all going
Coren Davis
DIRECTOR OF OPERATIONS
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Ruling the social realm
Brianna Johnson
SOCIAL MEDIA INTERN
The architect of logistics
Phillip Rogers
EVENTS MANAGER
Weaving a fancy web
Shanelle Gorham
WEB AND DESIGN MANAGER
TESTIMONIALS
Beyond the Logo has been recognized for our exceptional work by the most important people in the world, our clients. We are proud of our innovative campaigns and outstanding results.
When I contacted Beyond the Logo I was in desperate need of some help with a social media campaign for a women's conference.
Little did I know at the time that they offered so much more than being my social media manager.
The team was passionate and vested in the project and the overall outcome. Their services and commitment far exceeded my expectations.
We became more than client and customer. We became COLLABORATORS!!
Sharon Jackson
Founder, National Women's Collaborative
The British-American Business Association decided to do a membership drive.
I knew I would not be able to get the necessary results with just email and print advertising so I engaged Beyond the Logo to assist us with a social media campaign.
We created a focused strategy that spoke to our target audience on member benefits, events we hosted or would be hosting, and ran a few specials and bingo!We recruited 50 new members from the drive!
I highly recommend Beyond the Logo. They are organized, professional and do an incredible job.
LeeAnn Petersen
Membership Director, British American Business Association
It was a pleasure working with Beyond the Logo to plan our annual town hall event at 1863 Ventures.
From beginning to the end, the agency was available, attentive, proactive and a joy to work with.
Not only did they help us execute a successful event, they took the time to help us with decor, swag, interactions with the caterer and to help us craft a clear playbook for future town hall events.
Candidly, our event would not have been successful without their help.